while ago I did an article about the lame ads for BMX products back in the 1980's. I'm happy to say that people (especially the old school riders who were around then) seemed to really enjoy it. I'm sorry to report that I'm able to do another installment of it. Now that riding's on the upswing, people and companies that either have no business doing so, have no idea how to successfully market their products to us, or just plain come up with useless stuff to begin with are getting into the sport. So with that, prepare to find out something that you probably already know: some things never change...
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